The business of creativity

[31 October 2004 - Boston Globe] What thriving industry employs more workers than the computer software sector or communication services, and twice as many as the health care technology cluster? The answer: the "creative economy." In hopes of promoting the North Shore as an enclave for arts and culture businesses, the Enterprise Center at Salem State College this month launched a creative economy incubator. Today, half of the 28 businesses housed at the center are members of the creative industry. The start-ups range from a marketing and advertising company to a drama coach and a handbag designer. More